Artificial Intelligence

What Is Artificial Intelligence?

Artificial intelligence (AI) is the theory and development of computer systems that are able to perform tasks that are normally performed by humans. AI systems receive and produce data that helps it improve over time. Artificial intelligence has been put to use in the areas of speech recognition, visual perception, decision-making, language translation, and yes…content writing.

John McCarthy, Herbert A. Simon, Marvin Minsky, and Allen Newell are some of the founding fathers  who coined artificial intelligence.

If you’re really interested in AI, consider signing up for this SOCS artificial intelligence course to earn a Training Certificate in artificial intelligence.

AI Research and Analysis Tools: Make Better Decisions with Artificial Intelligence  

The secret to producing high-rating content lies in content marketing research. Before you can create content that brings in traffic and reduces the bounce rate for your website, you need to recognize and analyze readers’ wants and behaviors. 

What kind of content are they looking for? What titles are more likely to bring in more traffic? Answers to these questions can help you reach your writing and blogging goals. All these insights are important because even if you are producing the best quality content for your readers, it is useless if they are not interested in it.

Secondly, keyword research is essential to make sure that your content ranks high on SERPs.   

Thankfully, artificial intelligence tools can help you skip the guesswork when it comes to brainstorming blog titles and identifying keywords, helping you create just the kind of content that your readers want to read. There are multiple AI tools that you can use for this purpose.

AI Tools for High-Quality Content

All bloggers and authors share a common goal – to produce excellent content that attracts readers, converts, and builds up reader loyalty. Now, it is essentially impossible to achieve this goal without flawless content. Your content needs to be free from all kinds of spelling and grammatical mistakes. Plus, it should be highly engaging as it helps build reader loyalty. 

The good news is that AI-driven tools have made it possible to produce impeccable content that checks all the boxes. Here are a few artificial intelligence writing software tools that can help you improve the technical quality of your content.

Flawless Content: Quality Matters! 

Grammarly: Better posts mean higher engagement and more web traffic. However, it is not always easy to write flawless pieces, especially when you are churning out loads of new content on a regular basis. This is where Grammarly comes in. 

Grammarly is affordable, fast, and easy to use.

Grammarly is one of the most widely used artificial intelligence tools when it comes to producing better content. It is a real all-rounder in the sense that it covers most aspects of writing. It helps you improve the overall quality of your content by pointing out spelling mistakes, grammar mistakes, and delivery errors. It also provides suggestions to make your content more engaging for your customers. The best part is that you can set goals and adjust the tone of the article according to your audience, which means that your content is personalized to meet the needs of your readers. 

Acrolinx: Struggling to produce excellent content consistently? Acrolinx can help you here. It is a smart platform that uses a linguistic analytics engine to analyze your content and then gives you valuable insights to make your content better.   

AI for Visual Content 

Canva: Visual content works well when it comes to capturing the attention of the audience and holding their interest for a long time. This makes it essential to incorporate high-quality, relevant images into your content. Now, while multiple free, as well as paid, resources for bloggers and authors are available for finding images, nothing beats original visual content. Fortunately, AI-backed platforms like Canva can help you take care of blog post featured images and other kinds of visual media for your blog or website.        

The platform uses artificial intelligence and machine learning technology to create media like images and videos. Keep in mind visual content can help you in many ways. For instance, it helps improve SEO, boosts user engagement, enhances shareability, and provides high value to readers. For all these reasons, Canva is a helpful AI tool for bloggers and authors that can help them churn out high-ranking content. 

You can use these tools to upgrade your content, making sure that it is free from errors and manages to achieve high user engagement.

AI for Audio Content

Have you noticed the nifty audio player at the top of this article?

Thanks to BingeWith, we now offer AI-generated audio reads for all of our articles. Their technology processes articles and turns them into audio versions within seconds. This is a game-changer for the busy content writer who wants to appeal to their readers’ multiple senses.

We are excited to see how accompanying our articles with these audio players will positively impact user experience, time-on-page, and other key SEO metrics.

Next-Generation Content: Artificial Intelligence Writing Articles

Coming towards the most anticipated question: how to write with artificial intelligence?

Is it even possible? Are AI tools sufficiently evolved to do the hard work for us? Can we use these tools to create content from scratch? The answer is yes! 

Artificial intelligence writing software is more common than you may have imagined. These tools make use of Natural Language Generation to write content using data from various sources. Many companies are already using AI-backed tools to produce tons of high-quality content every day. Let’s take a look at how artificial intelligence can help create content from scratch. For a micro example…have you noticed how Gmail is offering you AI-generated copy options to finish your sentences and questions? 

Data-Driven Narratives   

Automated Insights: Currently, artificial intelligence tools are mainly used to produce data-driven narratives. Automated Insights is one such tool that can help you take care of most of your work if you are trying to churn data-driven narratives. The platform uses NLG and AI algorithms to write original content based on data provided. 

You will have to configure templates provided by Automated Insights and provide a spreadsheet of data that you want to include in the content. Keep in mind that since the technology is still evolving, it may not produce the perfect copy on the first go. However, you can always edit the post to add a human touch to it and make it more engaging. The time required for writing data-driven narratives can be decreased significantly by using this amazing AI tool.    

Article Forge: Article Forge uses deep learning and artificial intelligence to produce unique, high-quality content. Furthermore, the tools act as a search engine optimization tool to produce highly SEO optimized content that will rank high on SERPs and leads to more traffic. If you have a WordPress website, you can also use this tool to schedule your content for automatic posting. Crazy right? Personally, I would still edit and refine the copy produced by tools like this to give the content your unique flavor.

Creative Content and AI

Artificial intelligence writing software is not all about data-driven content; it can also be used to produce creative content. Did you know that economist and author, Professor Philip Parker, uses complex algorithms to write most of his books? 

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